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100 Montaditos Brings Running of the Bulls to NYC

September 18, 2014 @ 5:30 pm - 10:00 pm


Running of the Bulls, which is being organized by the Spanish restaurant franchise 100 Montaditos (100M) will celebrate the opening of their second NYC location in the Lower East Side! This first of its kind one mile run—in partnership with and benefiting the Food Bank for NYC—will take place on Thursday, September 18th (5:30pm registration; 6:30pm start time) and kick-off from the first NYC 100M location – on 176 Bleecker Street – and end at the newest location – on 177 Ludlow Street. Two massive bulls (costumed characters) alongside a motorcycle outfitted as a bull will lead the race with hundreds of followers –clad in red shirts—chanting and following them running to the new location of the restaurant. Once there, the bulls will kick-off a party with those who ran after them, enjoying complimentary beer and montaditos as part of the event. Quite the spectacle!

Consumers can register online ($10 in advance; $15 the day of) which includes a spot in the run, a free red t-shirt, and culminate in the aforementioned two hour party, featuring an open bar and all-you-can-eat, in the brand new 100 Montaditos Ludlow Street location. All proceeds will benefit Food Bank For New York City as a part of their ‘Go Orange to End Hunger’ September campaign: a month-long, citywide effort to unite New Yorkers to become aware and engaged in the fight against hunger.

Register here: http://100montaditosny.com/running-of-the-bulls/


September 18, 2014
5:30 pm - 10:00 pm


100 Montaditos
176 Bleecker Street
New York, 10012 United States
(646) 719-1713


Angela Matua